Take a look at the sidebar on the right side of this page (or scroll down on your phone). Look for NEWS BY CATEGORY. You can select a category in the pull down menu or in the category cloud. If you’re looking for something more specific, there’s a search box above the cloud. If you still can’t find what you need, scroll up in the sidebar and CONTACT US by phone or email. Of course, you can always request a face-to-face meeting with a mentor. We’re here to help.
Embracing direct feedback from your customers can help you learn a lot about what your company is doing right and what you might improve upon to be more successful. Online customer surveys are one way to gather insight.
Like any method of customer research, their usefulness depends on how well they’re planned and executed. And one of the most important components of planning a survey is crafting the questions it will include.
Tips for Creating Effective Customer Survey Questions
Know What You Want to Accomplish.
Developing a survey that gives you helpful answers starts with knowing what you want to learn. Do you want to get insights into how you might improve the overall experience your customers have? Do you want to focus on product enhancements that would better satisfy your customers’ needs? Or do you want to find out if your customer support services are meeting customers’ expectations?
As you begin to prepare your survey, consider your end goal and eliminate any questions that don’t align with it. Continue reading
by Johnnie Hawkins, CPA
Parker Mooers & Cena, Silverdale
Starting in 2020, Washington will be the fifth state in the nation to offer paid family and medical leave benefits. This benefit offers partially paid leave to care for yourself or a loved one in times of serious illness or injury, to bond with a new child joining your home through birth, adoption or foster placement, and for certain military-connected events if you have a family member in active duty service. This isn’t like paid sick leave; you will file your claim with the Employment Security Department (ESD), and your payment will come from ESD. Typically, you’ll have access to up to 12 weeks of paid leave.
Premium collection starts on Jan 1, 2019. In 2019, the premium is 0.4% of wages, or $3.85 per week for someone making $50,000 a year. Employers can either pay the full premium or opt to withhold a portion of the premium from their employees. Employers who choose to withhold premiums from their employees may withhold up to 63 percent of the total premium, or $2.44 per week for an employee making $50,000 annually. The employer is responsible for paying the other 37 percent. Businesses with fewer than 50 employees are exempt from the employer portion of the premium but must still collect or opt to pay the employee portion of the premium.
You can learn more about the program at www.paidleave.wa.gov/employers or contact us with questions at 360-692-8808. Continue reading